Thursday, February 03, 2011

What Kind Of Broadband Do Consumers Prefer .... Fixed Line Or Wireless?

To be perfectly honest .... The consumer doesn't care about the technology used. Wired Services including Fiber to the House (FTTH) or Fiber to the Curb (FTTC) + VDLS (Very high bit rate DSL) & Wireless including 4G (4th Generation) or LTE (Long Term Evolution) are of no concern to consumers.

Consumers are concerned about speed (more download speed than upload in most cases), reliability & up time, cost and customer service.

If all things were equal, consumers would prefer a wireless technology (4G or LTE), because of the advantages of not needing a wire brought to their home. Ideally they could bring the device home and it would be Plug & Play. BUT, it would have to have the same speeds, cost and reliability as a wired service. Wireless technology isn't quite there yet.

To use an analogy, think of the broadband technology as gasoline for your car. You want it to be inexpensive (cheap), good quality so your engine runs reliably, and available whenever you need it.

To put it bluntly ..... consumers really don't care about the technicalities. They want something that works well, fits with their circumstances, is easy to set up and operate, and doesn't cost an arm and a leg.

For help finding the best fit broadband service for you simply go here:

Broadband Services

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