Friday, March 17, 2006

Packet8 and Uniden Launch New VoIP Phone Exclusively at The Home Depot

Well now....this is pretty cool. Seems Packet8 is taking a page out of the Vonage marketing cookbook. Good for them....

On March16 Packet8 and Uniden American Corporation (a leading manufacturer of wireless consumer electronics), announced the availability of the UIP160P co-branded Packet8/Uniden cordless VoIP phone at The Home Depot, the world's largest home improvement retailer.

The 5.8GHz digital cordless UIP160P is equipped with Packet8's patented VoIP technology as well as full router functionality, giving consumers easy access to feature-rich Packet8 Internet calling plans. The UIP160P carries a suggested retail price of $99 and offers a mail-in rebate of $100 upon activation of a Packet8 service plan, essentially making the device FREE to Home Depot shoppers.

Expandable to up to 10 handsets, the Uniden UIP60P system is capable of deploying VoIP telephony throughout the home. The phone system includes a base station and caller ID handset with speakerphone and features such as 20 distinctive ringer options, caller ID, call waiting, handset paging and a new message waiting indicator with an alert tone option.

"8x8 is very pleased to partner with Uniden to offer this amazing value through Home Depot stores," said Huw Rees, vice president of sales & marketing at 8x8. "Home Depot is the premier destination for all aspects of home improvement and this certainly would include home communications. The availability of Packet8 Internet phone service through Home Depot shows the movement of VoIP from the early adopter phase towards mainstream consumer acceptance. The fact that we are able to do this at zero cost to the consumer will only further accelerate this adoption. Home Depot is the first retailer carrying telephones bundled with Packet8 (VoIP) services that is outside of the traditional computer and electronics genre."

"Announcing the availability of the Uniden/8x8 UIP160P at Home Depot is a yet another milestone for the growing Uniden and 8x8 partnership," said Rich Tosi, president of Uniden America Corp. "We are pleased to deliver the UIP160P to Home Depot consumers and offer this product as a cost-effective solution to encourage further adoption of VoIP telephony."

Packet8 Internet Phone Service offers unlimited residential calling in the U.S. and Canada for $19.99 per month along with calling features such as unlimited worldwide in-network calling, voicemail, E911, voicemail to email notification, Find Me, Follow Me, simultaneous ring, 7 digit dialing, caller ID, call waiting, call forwarding, 3-way conferencing, area code selection, directory assistance, Local Number Porting, online account management & billing, phone-based management and Virtual Phone Numbers. Additionally, 8x8 offers a thirty (30) day trial period to new subscribers for their first Packet8 account.

All of this sounds really good for consumers....and is surely going to threaten the Vonage dominance in the "retail store" marketing arena. Getting a presence in Home Depot is HUGE for Packet8. They're going to reach a massive audience with this strategy and "free" phone promotion.

To give yourself a little head start and jump on the check out line....trek over to their website first and sign-up for a calling plan [ Packet8 ]. Then head to your Local Home depot and pick up your Uniden phone. Don't forget to send in your rebate card as soon as you get home. ;)


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