Friday, October 15, 2010

The Intersection of Technology and Children Safety

What a week it has been. With more and more attention to cyberbullying and other harmful online activities, it's been the most appropriate time for my partner and I at Jaymie Scotto & Associates to begin a relationships with Web Wise Kids, an organization that focuses on educating school age children about how to be good online citizens through Internet safety education.

I am dedicating this blog to Web Wise Kids, not only because it's time appropriate but relevant to the technology sector that we all work so hard to build and develop.

As a 'messenger' in the global communications world, we focus on building and enabling Internet connectivity to everyone. What we don't always realize is in doing so there are consequences - both good and bad. The good consequences are obvious. We shrink the world to gain access to global intelligence allowing easier access to information and resources to make our lives better. But the negative consequences exist by those who exploit the Internet's ubiquity for harmful gains.

We are all too familiar with Tyler Clementi the Rutgers University student who was a victim of a secret dorm sex tape that caused him such internal angst that he jumped off the GW Bridge. It is this exploitation of the Internet that Web Wise Kids helps teachers educate children about not only the dangers of what 'lurks' on the Internet but the ramifications of such harmful actions.

As a PR professional, our firm video tapes interviews and press conferences on a regular basis. We use the Internet to make these videos available in real-time. We also do SKYPE conference calls - all for the purpose of educating, sharing and connecting. With the advent of the Internet over the past 15+ years, there must also be the development of programs to encourage online safety, protection and advise of the hazards that lay hidden. With its 10 year anniversary approaching, Web Wise Kids, together with its generous sponsors, have developed FUN programs that educators and parents can use to help teach Internet Safety without forcing difficult topics onto children - often making them feel uncomfortable.

Web Wise Kids help children face the fears and ramifications associated with cyberbullying, online predators and more. It's not too late to get involved, educate and make a difference. It's real - it's relevant - we can all help.

Thank you to those who care:
  • Anschutz Family Foundation
  • Bank of America
  • Congressional Funding
  • Ducks Care, a fund of the McCormick Tribune Foundation
  • Entertainment Software Association
  • Fieldstead Foundation
  • The Martin Agency
  • Pacific Life Foundation
  • Symantec Foundation
  • Toyota Motor Sales USA
  • Verizon Foundation
  • Weibe Foundation
  • Wells Fargo Foundation
Become a community partner, a corporate partner, learn about the Web Wise Kids programs, use their classroom resources, choose to know more. http://www.webwisekids.org/

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